The brief
Everyone loves a good story and to honour this, our client Central Geelong held its very own festival titled Storyfest. They invited us to be a part of the party and we happily tagged along with our very own story-focused activation for their vacant tenancy space.
What did we deliver?
Cue The Story Garden – an enchanting fairy tale story hub packed to the brim with storytellers, magic, crafts, dancing and some very exciting fairy-fort and elf abode building!
Run over a week and a half, The Story Garden featured a new story-focused activity every day using a variety of mediums. One day it was traditional Japanese fairy-tales told via the unique story box technique; the next it was an enchanted forest yoga session; on another, children enjoyed a spot of fairy music and movement; and lastly, finished off with a craft session centred on recycled treasures.
All sessions were set amongst our gorgeous fairy tale themed space resplendent with ribbons, dreamcatchers, mushroom stools, log seats, lush greenery plus lots of and lots of twinkling fairy lights.
Each and every activity was run by either a professional storyteller, musician or artist to give children and their families an authentic and highly enjoyable storytelling experience.
Key features
- Different story-focused sessions each day:
– Kamishibai storytelling
– Traditional nursery rhymes & fairy tales
– Forest yoga
– Music & movement with puppets, props & instruments
– Fairy forts & elf abode building
– Fairy and Wizard Upcycled nature wand making with Urban Upcycle
- Enchanting story hub – decked out with greenery & flowers, a plethora of fairy lights, ribbons, dreamcatchers, mushroom stools, log seats & oh-so-much more!
- Additional props (as required) – yoga mats, fairy wings, music, recycled crafts
What did it achieve?
This activation was the very definition of the word magical. Children and parents alike were in awe as they entered the space, with lots of wide eyes, open mouths and plenty of ‘oohs’ and ‘ahhs’.
With so many activities on offer, that area was always busy, continually attracting passing foot traffic too. The variety of events also meant The Story Garden had a wide appeal, well suited to both young and old.
Need more info?
The Story Garden is highly customisable with relation to the activities on offer. As storytelling is so universal, the activation can easily be adjusted to match a theme, exhibition or retail event; or simply as a stand-alone to fill up a vacant tenancy.
If you’re interested in hearing more about this enchanting activation, email us at [email protected].